About Bernie
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Bernie Fratto has been speaking to audiences for almost 20 years. His presentations are humorous, informational, thought provoking and very motivational! His passion and sincerity enables him to connect with groups of virtually any background. He's been the keynote speaker for corporate functions, chamber of commerce meetings, award ceremonies, athletic banquets, and was also featured at the University of Michigan's Ross Ivey Business School conference in January 2006.

He's a gifted writer and his work has appeared in such places as Real Detroit Weekly, ESPN Radio, Town Magazine, Sports Illustrated and Detroit Tigers Publications just to name a few. Additionally, his weekly sports column, "Inside the Frattohouse" has been immensely popular on the www.novi.org website for over 6 years.

As such, Bernie understands the importance of properly packaging his material and entertaining his audience while delivering pertinent information.

Bernie Fratto is also an accomplished radio personality. He has co-hosted the Detroit Lions Postgame show on the Flagship Station CBS 97.1FM 'The Ticket' since 2004. He is also a frequent guest host on the highly successful "SportsTime with Parker and the Man" radio show which airs daily on WCHB 1200am. He hosted his own show on WTKA 1050am ("The Sports Angle" & "The View from the Cheap Seats") from 1995-2001 and also produced feature stories and commentaries for KOOL 107.1FM.

He has appeared as a guest of Dick and Jeremy Schaap on multiple occasions on the nationally syndicated "The Sporting Life" and has held media credentials with the Detroit Tigers, Detroit Pistons and Detroit Lions for many years. During his tenure he has covered the 2006 World Series, Super Bowl XL, the MLB All-Star game in July 2005, and the NBA Finals in 2004 and 2005.

Bernie Fratto has also presided over a $20 million dollar division of a major corporation and as a result of this he understands the importance of teamwork and creating an environment where people can flourish because they truly have the desire to achieve success. He is an expert in sales training and team-building and he believes there is greatness in everyone.

The greatness comes when people care more than others think is wise, risk more than others think is sage, they dream more than others think is practical and they expect more than others think is possible.

And, as a former baseball player and member of the Minor League Baseball Alumni Association, he believes strongly in the life lessons sports teach, and he believes we can apply them in our daily lives as we play to win in the game of life. In Bernie's opinion, everyone can be a winner in the Game of Life.

"Playing to Win in the Game of Life" encourages people to reset their paradigm and formulate thought that allows the proper winning attitude to develop as they endeavor to win in the game of life.

Bernie Fratto holds degrees in Communications and Public Relations/Journalism from California State University at Fullerton, and in 1992 he was highlighted in the Marquis publication, "Who's Who in the West."

If you book Bernie Fratto for your event, you are in a for a treat that includes memorable real-life stories that are funny and educational, as well as reminder that you were born to be a winner.

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"Champions of sport are adept at instinct and reaction, and
these two attributes are equally important in the game of life."